Brand identity design and rebranding for companies in Saudi Arabia
We design complete visual identities for companies and brands in Saudi Arabia: logo, colour, typography, graphic elements and usage guidelines. We also rebuild brands whose business has grown or whose audience has changed, while protecting what people already recognise.

When you need this
- You're launching a company or product and need a name and image you can build on for years.
- You have a logo, but every design comes out differently because there's no system behind it.
- Your business has grown or changed, and your identity no longer reflects its size.
- You have several brands or branches with no visible connection between them.
What's included
This is the full range of the service. Your proposal confirms what your project includes.
- Brand strategy: audience, positioning, promise and the core messages the identity is built on.
- Naming and verbal identity: name options with initial screening, tagline, and tone of voice in Arabic and English.
- Logo design: the primary logo and its variations, in Arabic, English or both.
- Visual system: colour, Arabic and Latin typography, graphic elements and photography style.
- Applications: stationery, social media templates, signage, presentations and more, depending on scope.
- Brand guidelines: clear rules that keep the brand consistent when your team or any supplier works with it.
- Rebranding: an audit of the current identity, a decision to retain, evolve or replace, and a phased transition plan.
How we work
- 01Discovery session
your business, audience, competitors and what your brand needs to say.
- 02Visual directions
two or three routes with genuinely different thinking, not variations of one idea.
- 03Development and testing
we refine the chosen direction and test it on real applications before sign-off.
- 04Handover
brand guidelines and all source files, ready for print and screen.
What you receive
- Logo in all versions and formats (AI, SVG, PDF, PNG).
- Colour palette, typography and usage rules.
- Graphic elements and photography direction.
- Agreed applications, ready to use.
- Brand guidelines document.
Identity work
See all identitiesFAQ
How long does a visual identity take?
One to two weeks for a full identity. Timelines start after contracting and completion of financial and administrative procedures, and exclude time spent waiting for your feedback or approval.
What's the difference between a logo and a visual identity?
A logo is a single mark. A visual identity is the full system that defines how your brand appears everywhere: colour, typography, elements and how they're applied. Logo, visual identity and brand — what's the difference?
Do I own the design rights after handover?
Yes. Usage rights to the final approved design transfer to you along with the source files, as set out in the contract.
Can you evolve my current identity instead of replacing it?
Yes, and it's often the better option if customers already know your brand. We start by auditing what you have, then recommend the right decision.
Can you help name a company?
Yes. We propose names against agreed criteria and run initial checks on domain and social handle availability. Formal trademark registration is done with the relevant authority.
Give your brand an image people recognise at first glance.
Tell us about your business and what you want people to understand about you. We'll send a clear scope and a written proposal.
Start your identity project


